Full Job Description
Position: Digital Content Strategist
Location: Antioch, Tennessee
Company: Amazon
About Amazon
Amazon is a global leader in e-commerce and technology, constantly pushing the boundaries of innovation. Committed to customer satisfaction, we pride ourselves on our dedicated teams who work relentlessly to enhance and personalize the shopping experience. As we expand our operations in Antioch, we are on the lookout for a talented and driven Digital Content Strategist to join our dynamic team.
Role Overview
As a Digital Content Strategist at Amazon, you will play a pivotal role in shaping our digital presence and content initiatives. You will collaborate with cross-functional teams to develop and execute a content strategy that enhances our brand visibility, engages customers, and drives sales. This position offers a unique opportunity to make a significant impact on consumer interactions and brand storytelling.
Key Responsibilities
- Develop, implement, and manage comprehensive digital content strategies that align with Amazon’s brand and business objectives.
- Analyze current content performance metrics and generate actionable insights that inform future content initiatives.
- Collaborate with product, marketing, design, and analytics teams to create engaging and SEO-optimized content across multiple platforms.
- Manage the editorial calendar and ensure timely delivery of content that resonates with our diverse audience.
- Stay updated with industry trends and innovations to continually refine and enhance our content strategies.
- Incorporate customer feedback into content strategies to enhance engagement and meet evolving consumer needs.
- Oversee and guide the production of video, imagery, articles, and other content formats, ensuring high-quality output that aligns with the Amazon brand.
- Conduct keyword research and apply SEO best practices to increase organic traffic and improve search rankings.
- Monitor competitor content strategies and performance, leveraging insights for our initiatives.
- Facilitate workshops and brainstorming sessions to foster a creative environment and encourage team collaboration.
Qualifications
- Bachelor's degree in Marketing, Communications, or a relevant field.
- Minimum of 3 years experience in digital content strategy, preferably within a tech-driven or e-commerce environment.
- Strong understanding of SEO, Google Analytics, and digital marketing trends.
- Exceptional writing, editing, and communication skills.
- Proven ability to manage multiple projects and meet tight deadlines.
- Creative mindset with the ability to think outside the box and generate innovative ideas.
- Experience managing a content team is a plus.
- Proficiency in digital content management systems and tools.
Why Join Amazon in Antioch?
At Amazon, we believe that our people are our greatest asset. We strive to create an inclusive environment where everyone feels empowered to contribute and excel. Here’s what we provide:
- Competitive salary and attractive benefits package, including health insurance, retirement plans, and paid time off.
- Opportunities for professional growth and development across various fields within our organization.
- A collaborative and innovative work culture that nurtures ideas and drives forward-thinking solutions.
- Access to cutting-edge technologies and tools that help enhance your productivity.
- The chance to be part of a company that is consistently recognized for its commitment to sustainability and social responsibility.
How to Apply
If you are passionate about digital content and ready to take the next step in your career, we invite you to join our team at Amazon in Antioch. Please submit your resume and cover letter detailing your relevant experience and explaining why you would be a great fit for the Digital Content Strategist role.
Conclusion
Your journey in the field of digital content strategy starts here at Amazon in Antioch, Tennessee. Become an integral part of our mission to redefine the digital experience for our customers. We look forward to your application and the possibility of working together to create engaging and impactful digital content.